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Brand Designer Academy
Welcome To Brand Designer Academy
Start Here (1:49)
Introduction (8:34)
STAGE 1: Branding Basics
Module 1: What Is a Brand (25:53)
Module 2: The Power of Branding (4:54)
Module 3: When to Start Branding (10:58)
STAGE 2: Building Your Brand Team
Module 4: Why You Need a Brand Team (4:12)
Module 5: Functions & Talents (8:48)
Module 6: Leading a Creative Team (6:32)
STAGE 3: Developing Your Brand Strategy
Module 7: What is a Brand Strategy (7:55)
Module 8: Maintaining Positive Brand Status (6:01)
Module 9: Auditing Your Brand (7:45)
STAGE 4: Defining Your Business
Module 10: Brand Purpose (6:21)
Module 11: Brand Vision (6:13)
Module 12: Brand Mission (5:36)
Module 13: Brand Values (9:13)
STAGE 5: Positioning Your Brand
Module 14: Targeting Your Audience (10:25)
Module 15: Beating The Competition (13:44)
Module 16: Naming Your Brand (15:43)
Module 17: Communicating Your Brand Personality (7:56)
Module 18: Crafting Your Brand Tagline (6:33)
Module 19: Finding Your Brand Voice (6:45)
Module 20: Writing Your Brand Positioning Statement (8:30)
STAGE 6: Designing Your Visual Identity
Module 21: The Importance of Great Design (12:48)
Module 22: What is Visual Identity (6:04)
Module 23: Brand Logo (20:02)
Module 24: Brand Colors (14:28)
Module 25: Brand Typography (15:34)
Module 26: Brand Graphics (6:53)
Module 27: Brand Guidelines (9:58)
STAGE 7: Implementing Your Brand Strategy
Module 28: Brand Touchpoints (17:48)
Module 29: How to Write a Creative Brief (10:39)
Module 30: Print Design vs Digital Design (15:51)
Module 31: The Design Process (14:41)
Module 32: Web Page Layout (17:23)
Module 33: Web Page Wireframes & Content Hierarchy (7:34)
Module 34: Web Page Design (11:05)
Module 35: Website Architecture (12:29)
Module 36: Website Development (24:09)
STAGE 8: Managing Your Brand
Module 37: Managing Your Brand Assets (6:32)
Module 38: Review, Report, Refresh (5:21)
Module 39: Staying Relevant (3:33)
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Introduction
Introduction - Welcome to Brand Designer Academy.pdf
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Introduction - Welcome to Brand Designer Academy.pdf
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